BMW Email Toolkit

→ Art Director # Design
Creative Director: Jason McCann
Agency: Gale Partners

To respond to BMW’s constant creation needs of a high volume of new emails, we created a scalable toolkit of modules and templates that set up guidelines for infinite options of email design. They were designed to have both flexibility and precision to help scale the creative process.

BMW_HeroImage
BMW_Font
BMW_Colors
BMW_Grid_Mobile
BMW_Grid_Desktop
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BMW_Modules
SketchVideo_01
SketchVideo_02
SketchVideo_03
SketchVideo_04
BMW_Email_Mobile
BMW_Email_Desktop
BMW_Gif_01_01
BMW_Gif_01_02
BMW_Gif_01_03
BMW_Gif_02_01
BMW_Gif_02_03
BMW_Gif_02_02
BMW_Email_02_00
BMW_Email_01_00
BMW_Email_03_00
BMW_Email_03_03